I often hear business owners say 'if only I can get in front of more people'. When I ask who those people are they can't name them.
Recently I have heard NRG Business Networks members ask for specific connections in named companies. In one instance someone knew the boss of the Finance Director the member wanted an introduction to. In another someone had been at school with the Marketing Director.
Do a bit of research on people in your target market in advance. Help your network to help you get in front of the 'right people'.
Good Networking!
Dave Clarke
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Tuesday, July 31, 2007
If only I could get in front of the right person
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2 comments:
Often people are wary of missing out on opportunities when asking for connections. As a result they tend to cram in everything they do and everyone they want to talk to. The result is that no-one can see the wood for the trees and they end up with nothing.
Don't be afraid to be specific. Often if you ask for one contact you'll find it so much easier for others to make the connection for you.
I agree with both of you. It is those 250 other people that you know that may have a connection for me. If I cannot be specific in who I want to meet, I am a generalist and THAT scares me.
As The Professional Networker, I want to know EXACTLY who you want to meet. I will ask about your best client, your favorite client, the client you want to fire.
I want to make a connection for you that sticks. How can I do that if you want to meet "anyone who" or "everyone that needs".
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